Sharing good stories transform realities and broaden perspectives.
This is the belief of Livre Conteúdo.
Founded in 2001 by editor and creative director Ricardo Feldman, the publishing house and
production company specializes in designing narrative strategies for building content
platforms, it has already developed products in the fields of education,
culture, fine arts, fashion, music, photography, health and lifestyle.
A pioneer in branded content in Brazil, it has designed projects for companies such as Nestlé,
Unilever, Bradesco, Roche, Einstein, Peugeot, Lacoste, Iguatemi, C&A and Quinto Andar.
Over the last 20 years, in addition to partnering with major brands, Livre Conteúdo has
also invested in independent projects, building a diverse portfolio that combines
print, audiovisual, exhibitions, campaigns, experiences and digital content.
Reinforcing its interest in contemporary mapping and storytelling, with more plural and
collaborative curatorship, in 2019 it launched the award-winning cultural guide ATLAX,
a publication that revisits the city of São Paulo with a collection of thematic maps.
In addition to creating and producing content strategies
Livre Conteúdo is currently divided into two areas of activity.
Atlax Studio specializes in experiences and contemporary mapping.
Based on research into specific themes or territories, it concepts and develops collaborative
platforms combining storytelling and curatorships. Atlax Studio branches out into its own
initiatives and customized projects for brands.
Editora Livre is a children's literature and education label. With more than 50 titles,
the catalog - in partnership with the Emília Institute - emphasizes its conviction that books
play a fundamental role in the formation of critical and independent spirits.
With this in mind, and given the importance of education in building a society that is aware of
its impact on the planet, Editora Livre launches in 2024 its Sustainable Education Project
“Investigadores da Natureza“ (Nature Investigators) with songs composed and performed by
Carlinhos Brown. The collection is made up of a set of educational books aimed at students in
the early years of elementary school.