Moda Mix C&A (2002-2006) was the first Brazilian retail fashion magazine. Just as women 's fashion is reinvented every season, Moda Mix C&A proposed new interpretations for its own format: mixing a magazine with a catalog and creating a maglog. After a detailed study of the brand the editorial line aimed to strengthen the democratization of Brazilian fashion focusing on behavior, clarification of readers' doubts and commenting on fashion trends.